Agro Freeze Dry

The buyer here is a distributor or a food business, not a shopper. That changes what the site has to do: product specifications and processing detail matter more than lifestyle photography, and enquiries need to capture volume rather than a single unit. WooCommerce was the right fit because the catalogue is stable and the client wanted to manage it themselves without a developer.

Several of our catalogue projects run on WooCommerce, and that is a deliberate answer rather than a default. When the product range is stable, the commercial rules are ordinary, and the client wants to manage content without calling a developer, a custom cart costs more and serves them worse. We build custom when the rules are unusual enough to need it Indu Tour and Travels are on this list for exactly that reason.